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About ELsysTems Online Marketing
At ELsysTems Online Marketing, we are more than just an e-commerce blogger website; we are your ultimate destination for all things digital marketing and e-commerce insights.
Our mission is to simplify the complexities of e-commerce and online marketing, making it accessible and understandable for everyone. We are committed to providing valuable, up-to-date, and practical information to help you navigate the ever-evolving digital landscape.
Yakubu Agbenyo
Founder & CEO
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Who We Are
At ELsysTems Online Marketing, we are more than just an e-commerce blogger website; we are your ultimate destination for all things digital marketing and e-commerce insights.
Founded by Yakubu Agbenyo, our company has grown from a small blog into a comprehensive resource hub for entrepreneurs, marketers, and enthusiasts seeking to excel in the online world.
We believe in the power of knowledge, and we're here to empower our audience with the tools and information they need to succeed in the ever-evolving digital landscape.
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Meet Our Team
A Message from Our Founder
"I started ELsysTems with a simple goal: to demystify digital marketing and e-commerce for entrepreneurs at all levels. My journey as a digital marketer taught me that success online comes from a blend of knowledge, strategy, and persistence. Through this platform, I aim to share actionable insights that can help you navigate the digital landscape with confidence."
Yakubu's experience spans over a decade in digital marketing, e-commerce, and online business development. His expertise has helped numerous businesses establish and grow their online presence.
With a background in information technology and business management, Yakubu combines technical knowledge with business acumen to provide holistic solutions to digital marketing challenges.
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Contact Us TodayGet In Touch
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Address
B140, WS-594-3681, Bogbean Close
Apollo-Apremdo, Takoradi
Ghana
Phone
+233 24 935 1335
+233 0201756474
info@agbenyoyakubu.com
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Frequently Asked Questions
What services do you offer?
At ELsysTems Online Marketing, we provide a range of services including digital marketing consulting, e-commerce strategy, SEO optimization, content creation, and online business development guidance.
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Yes, we offer personalized consulting services for businesses looking to improve their online presence and e-commerce strategies. Contact us to schedule a consultation.
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We welcome quality guest posts from industry experts. Please send your pitch or article idea to info@agbenyoyakubu.com with the subject line "Guest Post Inquiry".
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10 E-commerce Trends to Watch in 2023
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How to Start a Successful Affiliate Marketing Business
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Email Marketing Strategies That Actually Convert
Learn how to create effective email campaigns that drive engagement and increase sales.
Product Photography Tips for E-commerce Success
Enhance your product listings with professional-looking photos that boost conversion rates.
Building Customer Loyalty in E-commerce
Strategies to turn one-time buyers into loyal customers who come back again and again.
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Your ultimate resource for e-commerce insights, digital marketing strategies, and online business growth
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10 E-commerce Trends to Watch in 2023
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Product Photography Tips for E-commerce Success
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Building Customer Loyalty in E-commerce
Strategies to turn one-time buyers into loyal customers who come back again and again.
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10 Proven E-commerce Strategies to Boost Your Online Sales in 2023
In today's competitive digital landscape, having a solid e-commerce strategy is essential for business growth and success. This comprehensive guide explores actionable strategies that can transform your online store and significantly increase your conversion rates.
1. Optimize Your Product Pages for Conversion
Your product pages are where the magic happens—where browsers become buyers. Ensuring these pages are optimized for conversion is critical to your e-commerce success. Here's how to do it effectively:
- Use high-quality product images from multiple angles
- Write compelling product descriptions that address customer pain points
- Include clear pricing and shipping information
- Display prominent CTAs (Call-to-Actions) with contrasting colors
- Incorporate customer reviews and ratings
2. Leverage Social Proof to Build Trust
Trust is the foundation of any successful e-commerce business. When customers trust your brand, they're more likely to complete purchases and become repeat buyers. Social proof is one of the most effective ways to build this trust quickly.
"92% of consumers read online reviews before making a purchase, and 88% trust these reviews as much as personal recommendations."
Implement these social proof elements throughout your website:
- Customer testimonials with photos and names
- Detailed product reviews and ratings
- User-generated content featuring your products
- Trust badges and security certifications
- Case studies showcasing customer success
3. Implement a Robust Email Marketing Strategy
Email marketing remains one of the most effective channels for e-commerce businesses, offering an impressive ROI of $42 for every $1 spent. A strategic approach to email marketing can drive significant revenue for your online store.
Here's how to build an effective email marketing strategy:
- Create a welcome sequence for new subscribers
- Set up abandoned cart recovery emails
- Segment your audience for personalized messaging
- Send regular product recommendations based on browsing history
- Develop post-purchase follow-up sequences
Sample Email Sequence for Abandoned Carts
For maximum effectiveness, structure your abandoned cart sequence like this:
- Email 1 (1 hour after abandonment): Friendly reminder with cart contents
- Email 2 (24 hours after abandonment): Address common objections and include FAQs
- Email 3 (72 hours after abandonment): Offer a limited-time discount to incentivize purchase
Pro Tip: Mobile Optimization
With over 70% of e-commerce traffic coming from mobile devices, ensuring your website is fully responsive is no longer optional. Test your site on multiple devices and screen sizes to guarantee a seamless shopping experience for all users.
4. Streamline Your Checkout Process
A complicated checkout process is one of the leading causes of cart abandonment. By simplifying this critical step, you can significantly increase your conversion rates.
Focus on these key improvements:
- Reduce the number of form fields to the absolute minimum
- Offer guest checkout options
- Provide multiple payment methods (credit cards, PayPal, Apple Pay, etc.)
- Display a progress indicator during multi-step checkouts
- Show shipping costs early in the process to avoid surprises
For an in-depth exploration of how these strategies can transform your business, continue reading our exclusive guides or contact our team for personalized recommendations.
Learn More About E-commerce Success
Want to dive deeper into e-commerce strategies? Watch our comprehensive video guide:
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Comments (12)
Leave a Comment
John Smith
June 13, 2023 at 2:45 PMGreat article! I've implemented the abandoned cart email sequence you suggested and saw a 15% increase in recovered sales within the first month. Looking forward to trying some of the other strategies.
Yakubu Agbenyo Author
June 13, 2023 at 3:10 PMThat's fantastic to hear, John! A 15% recovery rate is impressive. You might want to try segmenting your abandoned cart emails based on cart value next—it can help you prioritize high-value potential customers.
Sarah Johnson
June 14, 2023 at 9:22 AMI've been struggling with mobile optimization for my store. Do you have any specific recommendations for testing mobile responsiveness across different devices? Any particular tools you'd recommend?
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ELsysTems Online Marketing
Privacy Policy
Last Updated: May 15, 2023
Welcome to ELsysTems Online Marketing's Privacy Policy. This document outlines how we collect, use, and protect your personal information when you visit our website at www.agbenyoyakubu.com.
At ELsysTems Online Marketing, we are committed to protecting your privacy. We believe in transparency and are dedicated to ensuring that your personal information is handled with care and respect.
1. Information We Collect
1.1 Personal Information
We may collect the following personal information when you interact with our website:
- Name
- Email address
- Phone number
- Mailing address
- Payment information (for purchases)
- Information you provide in forms or surveys
1.2 Non-Personal Information
We also collect non-personal information, including:
- Browser type and version
- Operating system
- IP address
- Pages visited and time spent on pages
- Referring website addresses
- Geographic location
2. How We Collect Information
We collect information through various methods, including:
- Contact forms and newsletter sign-up forms
- Account registration
- Purchase transactions
- Website analytics (Google Analytics with Measurement ID: G-7M2B0PB1CR / GT-NMCXGGT)
- Cookies and similar technologies
- Comments and feedback submitted on our website
3. How We Use Your Information
We use the collected information for the following purposes:
- Providing and managing the services you request
- Processing transactions and sending transaction notifications
- Sending administrative information, such as updates to our terms or privacy policy
- Sending marketing communications, newsletters, and promotional materials
- Responding to your inquiries, comments, or concerns
- Improving our website, products, and services
- Analyzing website usage and trends
- Preventing fraudulent activities and enforcing our terms of service
- Complying with legal obligations
4. Cookies and Similar Technologies
Our website uses cookies and similar technologies to enhance your browsing experience, analyze website traffic, and personalize content. Cookies are small text files that are stored on your device when you visit our website.
We use the following types of cookies:
- Essential Cookies: These cookies are necessary for the website to function properly.
- Analytical/Performance Cookies: These cookies help us analyze how visitors use our website.
- Functionality Cookies: These cookies allow the website to remember choices you make and provide enhanced features.
- Targeting Cookies: These cookies record your visit to our website, the pages you visit, and the links you follow to deliver more relevant ads.
You can manage cookie preferences through your browser settings. However, please note that disabling certain cookies may affect the functionality of our website.
5. Third-Party Disclosure
We may share your personal information with the following third parties:
- Service providers who assist us in operating our website, conducting our business, or servicing you
- Affiliates and business partners, such as Amazon.com for product recommendations
- Analytics providers to help us understand how our website is used
- Legal authorities when required by law or to protect our rights
We do not sell, trade, or otherwise transfer your personal information to outside parties unless we provide you with advance notice or when required by law.
6. Data Security
We implement appropriate security measures to maintain the safety of your personal information. These measures include:
- Secure Socket Layer (SSL) technology for data transmission
- Regular security assessments and updates
- Access controls and authentication procedures
- Data encryption where appropriate
While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. Any information transmitted to us is done at your own risk.
7. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Right to access the personal information we hold about you
- Right to rectify inaccurate or incomplete information
- Right to erasure (the "right to be forgotten")
- Right to restrict processing of your personal information
- Right to data portability
- Right to object to processing of your personal information
- Right to withdraw consent at any time
To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.
8. Children's Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will delete such information from our records.
9. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this page. You are advised to review this Privacy Policy periodically for any changes.
10. Contact Us
If you have any questions about this Privacy Policy, please contact us at:
ELsysTems Online Marketing
B140, WS-594-3681, Bogbean Close
Apollo-Apremdo, Takoradi-Ghana
Email: info@agbenyoyakubu.com
Phone: +233 24 935 1335
ELsysTems Online Marketing
Your trusted partner in digital marketing
Terms and Conditions
1. Introduction
Welcome to www.agbenyoyakubu.com ("the Website"), operated by ELsysTems Online Marketing ("we," "us," or "our"). By accessing or using the Website, you agree to comply with and be bound by these Terms and Conditions. If you do not agree with these terms, please do not use our Website.
These Terms and Conditions govern your access to and use of the Website, including any content, functionality, and services offered on or through the Website.
2. User Eligibility
The Website is available to users who are at least 13 years of age. By using this Website, you represent and warrant that you meet the eligibility requirements. If you do not meet these requirements, you must not access or use the Website.
3. Intellectual Property Rights
The Website and its entire content, features, and functionality (including but not limited to all information, software, text, displays, images, video, and audio, and the design, selection, and arrangement thereof) are owned by ELsysTems Online Marketing, its licensors, or other providers of such material and are protected by copyright, trademark, patent, trade secret, and other intellectual property or proprietary rights laws.
You may not reproduce, distribute, modify, create derivative works of, publicly display, publicly perform, republish, download, store, or transmit any of the material on our Website without prior written consent from us.
4. User Accounts
You may be required to register with the Website to access certain features. When you register, you agree to provide accurate, current, and complete information. You are responsible for maintaining the confidentiality of your account and password and for restricting access to your computer or device.
You agree to accept responsibility for all activities that occur under your account or password. We reserve the right to refuse service, terminate accounts, remove or edit content, or cancel orders at our sole discretion.
5. User Content
By posting, uploading, or submitting any content to the Website, you grant us a non-exclusive, royalty-free, perpetual, irrevocable, and fully sublicensable right to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, and display such content throughout the world in any media.
You represent and warrant that you own or control all rights to the content you post; that the content is accurate; and that use of the content does not violate these Terms and Conditions and will not cause injury to any person or entity.
6. Prohibited Uses
You may use the Website only for lawful purposes and in accordance with these Terms and Conditions. You agree not to use the Website:
- In any way that violates any applicable federal, state, local, or international law or regulation
- To engage in any conduct that restricts or inhibits anyone's use or enjoyment of the Website
- To impersonate or attempt to impersonate the Company, a Company employee, another user, or any other person or entity
- To transmit any material that contains viruses, trojan horses, worms, or any other disruptive code
- To interfere with the proper working of the Website
- To attempt to gain unauthorized access to the Website or its related systems or networks
7. Affiliate Disclosure
The Website may contain links to affiliate websites, including Amazon.com. We may earn a commission for purchases made through these links. This does not affect the price you pay for products. We only recommend products that we believe will be of value to our users.
8. Privacy Policy
Your use of the Website is also governed by our Privacy Policy, which is incorporated into these Terms and Conditions by reference. Please review our Privacy Policy to understand our practices regarding your personal information.
9. Disclaimer of Warranties
The Website and its content are provided on an "as is" and "as available" basis without any warranties of any kind, either express or implied. We disclaim all warranties, including but not limited to implied warranties of merchantability, fitness for a particular purpose, and non-infringement.
We do not warrant that the Website will be uninterrupted or error-free, that defects will be corrected, or that the Website or its server are free of viruses or other harmful components.
10. Limitation of Liability
In no event will we, our affiliates, or their licensors, service providers, employees, agents, officers, or directors be liable for damages of any kind, under any legal theory, arising out of or in connection with your use of the Website or any content or services obtained through the Website.
This includes any direct, indirect, special, incidental, consequential, or punitive damages, including but not limited to, personal injury, pain and suffering, emotional distress, loss of revenue, loss of profits, loss of business or anticipated savings, loss of use, loss of goodwill, loss of data, and whether caused by tort (including negligence), breach of contract, or otherwise, even if foreseeable.
11. Indemnification
You agree to defend, indemnify, and hold harmless the Company, its affiliates, licensors, and service providers, and its and their respective officers, directors, employees, contractors, agents, licensors, suppliers, successors, and assigns from and against any claims, liabilities, damages, judgments, awards, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising out of or relating to your violation of these Terms and Conditions or your use of the Website.
12. Governing Law and Jurisdiction
These Terms and Conditions shall be governed by and construed in accordance with the laws of Ghana, without regard to its conflict of law provisions. Any legal suit, action, or proceeding arising out of, or related to, these Terms and Conditions or the Website shall be instituted exclusively in the courts of Ghana, although we retain the right to bring any suit, action, or proceeding against you for breach of these Terms and Conditions in your country of residence or any other relevant country.
13. Changes to Terms and Conditions
We may revise and update these Terms and Conditions from time to time at our sole discretion. All changes are effective immediately when we post them and apply to all access to and use of the Website thereafter. Your continued use of the Website following the posting of revised Terms and Conditions means that you accept and agree to the changes.
14. Severability
If any provision of these Terms and Conditions is held by a court or other tribunal of competent jurisdiction to be invalid, illegal, or unenforceable for any reason, such provision shall be eliminated or limited to the minimum extent necessary so that the remaining provisions of the Terms and Conditions will continue in full force and effect.
15. Entire Agreement
The Terms and Conditions and our Privacy Policy constitute the sole and entire agreement between you and ELsysTems Online Marketing regarding the Website and supersede all prior and contemporaneous understandings, agreements, representations, and warranties, both written and oral, regarding the Website.
16. Contact Information
Questions or comments about the Website or these Terms and Conditions may be directed to:
ELsysTems Online Marketing
B140, WS-594-3681, Bogbean Close
Apollo-Apremdo, Takoradi-Ghana
Email: info@agbenyoyakubu.com
Phone: +233 24 935 1335






